Best Abandoned Cart Apps for Shopify: Compared for 2026
For many Shopify stores, the abandoned cart app to start with is the one already in the admin. Shopify Messaging sends abandoned checkout, abandoned cart and abandoned browse reminders by email or SMS, and abandoned checkout emails don’t even count toward its 10,000 free emails a month. A third-party app is worth paying for when you need a channel or a rule Messaging doesn’t have, such as web push, Messenger or a dedicated SMS program, and the listings below show what that costs and how the price grows.
Shopify’s side comes from its Help Center pages on marketing automations and email pricing, read on October 23, 2026. App prices and ratings come from each App Store listing on the date shown in the table.
What Shopify does for free
Shopify Messaging has three recovery templates:
| Template | Sends when the shopper | Channels |
|---|---|---|
| Recover abandoned checkout | Started checkout and didn’t complete the order | Email, SMS |
| Recover abandoned cart | Added products and didn’t start checkout | Email, SMS |
| Convert abandoned product browse | Viewed a product and added nothing | Email, SMS |
Abandoned checkout emails are always free and don’t count toward the 10,000 free emails a month on the Basic plan and higher; the other emails do. SMS is billed per message by country. Marketing automations send only to subscribed customers by default, but in the Abandoned checkout automation you can switch the To: field to All customers. The setup and timing are in Shopify abandoned cart recovery, and the SMS side in Shopify abandoned cart SMS.
Abandoned cart apps compared
| App | Channels | Free plan | First paid plan | Price grows with | Rating (reviews) | Read |
|---|---|---|---|---|---|---|
| Klaviyo | Email, SMS | Up to 250 active profiles, 500 emails a month | Email from $20/month (251 to 500 profiles); SMS from $15/month (1,250 credits) | Active profiles | 4.7 (3,404) | Oct 23, 2026 |
| Omnisend | Email, SMS | 250 contacts, 500 emails a month | Standard from $16/month (500 contacts, 6,000 emails) | Contacts | 4.7 (3,195) | Oct 23, 2026 |
| Recart | SMS (Facebook Messenger listed under «Works with») | $0 to install, no platform fee | Starter $299/month, 7-day trial | Not stated; usage-based charges billed monthly | 4.7 (489) | Oct 31, 2026 |
| Firepush | Web push, SMS | 500 web pushes | Basic $13/month (10,000 pushes); Pro $49/month (25,000) | Web pushes | 4.8 (198) | Oct 31, 2026 |
| Cartly | Recovery emails, push notifications | 100 recovery emails, unlimited push | Pro $14.99/month or $129/year, 7-day trial | Flat plan | 4.8 (249) | Oct 31, 2026 |
Two notes on the table. The price units differ: Klaviyo and Omnisend charge by the size of your list, Firepush by the number of pushes, Cartly by plan, and Recart’s listing doesn’t say what its paid plan scales with. Read the app’s own pricing page before you install, since some usage, such as SMS, can be billed outside the plan. We left out apps whose listings weren’t available on the App Store when we checked.
How to choose
Start with Shopify Messaging and run it for a month. Then look at the gap, if any:
- Web push (a browser notification after the shopper closed your tab): Firepush or Cartly.
- An SMS-first program with a dedicated customer success manager, as Recart’s listing describes: Recart.
- Messaging’s segments and flows are no longer enough for all your email, not only cart recovery: Klaviyo or Omnisend, which replace Messaging for marketing email as a whole. Our comparison of Klaviyo vs Shopify Messaging covers that decision.
- You’d rather keep the visitor before they leave: an exit-intent popup that offers a reason to stay works earlier in the visit; popupsdiscount.com explains exit-intent popups on Shopify.
Judge any app by the orders it brings back against its monthly cost, after a full month. Apps can attribute orders differently from Shopify’s reports, so compare the app’s claimed recoveries with the orders you can see in Shopify for the same period.
Don’t run two recovery tools
If you install a recovery app, turn off the matching Messaging automations. Otherwise a shopper who leaves a cart can get Shopify’s email and the app’s email or text for the same cart. Pick one tool per channel: Messaging for email and an app for push is fine; two tools sending email for the same event isn’t. The abandoned checkout guide covers the checkout-specific settings, and the rest of our recovery and list guides are in the email and popups hub.
FAQ
Do I need an abandoned cart app on Shopify? Shopify Messaging sends abandoned checkout, cart and browse reminders by email and SMS without an extra app. An app adds channels such as web push or Messenger, or a full marketing platform if you outgrow Messaging.
Which abandoned cart app is free? Shopify Messaging’s abandoned checkout emails are free and don’t count toward the monthly email allowance. Among third-party apps, Firepush and Cartly listed free plans with limits on October 31, 2026, and Klaviyo and Omnisend have free tiers for small lists.
Do apps recover more carts than Shopify Messaging? We haven’t seen a comparison with a checkable source. Vendors publish their own recovery figures; test an app against Messaging in your own store for a month and compare recovered orders in Shopify’s reports.
Can an abandoned cart app send push notifications? Firepush and Cartly list web push notifications. Shopify Messaging covers email, SMS and WhatsApp, and push isn’t among its channels.